As Director of Programs and Services, Valerie ensures quality, relevance and alignment of the organization’s programmatic offerings and manages the organization’s brand in internal and external material.
Valerie serves in a range of roles at Arts Cleveland including program operations and managing the nonprofit's online presence. When she started at Arts Cleveland in 2008 (what was then the Community Partnership for Arts and Culture), Valerie implemented its award-winning Artists as an Entrepreneur Institute (AEI) and began maintaining and improving upon the email newsletters you see today. Valerie's passion for connecting arts and culture professionals with resources fueled her work as she managed planning, content creation and implementation of Creative Compass, a clearinghouse of information for artists in greater Cleveland and the Northeast Ohio region. Valerie supported the implementation of the Creative Workforce Fellowship during its full run from its early beginnings in 2008, having directed the program from late 2014 until it ended in early 2017.
In addition to the above projects, Valerie serves as Arts Cleveland’s in-house designer/design collaborator. Her work is seen in Arts Cleveland’s brand and style guidelines, our annual reports and research such as When Artists Break Ground and Creative Minds in Medicine. She serves on The Volunteer Lawyers for the Arts Committee of the Cleveland Metropolitan Bar Association and previously served on the COSE Arts Network’s Advisory Council.
Prior to her tenure at Arts Cleveland, and even back to early on in her college career, Valerie saw an intuitive connection between her art and the “creativity” or “innovation” buzz words that were trending in the business community. She was among four students in her class to achieve Arts Management Program recognition with a focus in entrepreneurship. The journey included a full-scale business plan including financial projections and a business pitch competition. She worked with her team of Arts Management colleagues to conduct a market analysis of college-age students attending Playhouse Square events or other live theatre. The findings were presented to Playhouse Square leadership and received an Ovation Award in 2008. The project contributed to a still-thriving partnership between BW and Playhouse Square.
Schumacher received a Bachelor’s degree in Art Studio at Baldwin Wallace University, studied photography in Perugia, Italy, at the Umbra Institute, and was the first among the "Emerging Artist Booth” participants to receive an honorable mention at the Tremont Arts and Cultural Festival in 2007. She graduated from YWCA Cleveland’s 2012-13 Leadership Boot Camp and continues to find ways to grow and support the growth of those around her.
View blog posts by Valerie.
Contact: (216) 575-0331, x128 or Valerie [at] artscleveland.org
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